Event Lineup Poster
Merchandise
Wristbands
Ticket Tiers
Social Media
Stage Banner
Philly Folk Fest
The Philadelphia Folk Festival is a music festival run by the Philadelphia Folksong Society, with a rich history of 61 years. It’s a joyful environment filled with music, crafts, vendors, and dance. Unfortunately, the festival has been struggling with turnout and funding and is facing the possibility of shutting down. To increase turnout and visibility, the festival is expanding and rebranding by utilizing local animals and bright colors to celebrate its rebirth. Art Direction, Branding, Design
